Slappas Go Pink

By Denise Dunn

I'm now a Pink Hero

Did you know that every day 58 people in Australia are diagnosed with breast cancer and 9 Australians die every day from this disease?  

I've decided to raise funds for world-class breast cancer research to help National Breast Cancer Foundation (NBCF) towards their vision of Zero Deaths from breast cancer.

Please support me and my pledge to save lives and make a difference.

Every donation, big or small, will get me closer to reaching my goal. Together, we can stop deaths from breast cancer.

My Updates

New Limited Edition White Slappas with Pink Crystal

Thursday 9th Oct

Step Into Summer with Purpose: The New Limited Edition White with Pink Crystal Slappas

Thursday 9th Oct

It’s that time of year again—sunshine, markets, and summer adventures are just around the corner! ??
And this October, your footwear can do more than look good and feel amazing.

We’re excited to introduce our new Limited Edition White with Pink Crystal Slappas, designed especially to support the National Breast Cancer Foundation (NBCF) during Breast Cancer Awareness Month.

Why These Slappas Are Special

These stunning thongs feature a crisp white base with soft pink crystal straps that shimmer beautifully in the sun—perfect for pairing with your summer outfits.

But the real sparkle? ?
Every pair sold helps fund life-saving breast cancer research through NBCF.

It’s comfort with purpose, and style with heart.

Why Now’s the Perfect Time to Buy

October isn’t just Breast Cancer Awareness Month—it’s also the perfect time to get summer-ready.

? Fresh Colours for the Season – Our Limited Edition White with Pink Crystal design adds a touch of effortless style to your summer look.
? Support a Cause that Matters – A portion of every pair sold goes to NBCF to help fund early detection and prevention research.
? Limited Stock Available – These are only available for a short time—once they’re gone, they’re gone!

So, whether you’re walking the markets, heading to the beach, or just lounging at home, your feet will love the arch support, cushioning, and comfort that make Slappas famous.

More Than Just a Thong

Slappas have always been more than just a thong—they’re about comfort, community, and giving back.
Over the years, we’ve proudly donated more than $8,000 to breast cancer research, thanks to the incredible support from our customers.

This October, you can join us again in making a real difference.

How You Can Help

? Buy a Pair – Shop the Limited Edition White with Pink Crystal Slappas or choose from our Pink, White & Pale Pink styles. White is also available in Men's sizes.
? Spread the Word – Share your new Slappas on social media and tag @slappasthongs & @nbcfaus to help raise awareness.
? Donate Directly – Visit nbcf.org.au/donate to contribute directly to NBCF or support my fundraiser https://fundraise.nbcf.org.au/fundraisers/denisedunn

Step into summer with comfort, colour, and a cause.
Together, we can help fund vital research and move one step closer to stopping deaths from breast cancer.

? Shop the Limited Edition White with Pink Crystal Slappas now before they sell out!

National Breast Cancer Awareness Month: Stories of Strength, Hope & Support

Thursday 9th Oct

October is National Breast Cancer Awareness Month (BCAM) in Australia.

This important month shines a light on the devastating impact breast cancer has on thousands of Australians every year, while also reminding us of the importance of early detection and strong support networks.

  • Every year, over 21,000 Australians (including around 200 men) will be diagnosed with breast cancer.

  • Every day, 58 people in Australia will be told they have breast cancer.

  • Sadly, more than 3,300 Australians (including 33 men) lose their lives to breast cancer every year.

In just the past three years, four of my close friends have been diagnosed with breast cancer. Two of them—Claire and Sarah—have bravely shared their stories below to raise awareness and inspire others to take action.

Claire’s Breast Cancer Story: Dense Breast Tissue & Routine Mammogram That Came Back Clear

Claire was diagnosed with breast cancer in October 2017, when her boys were just 9 and 12 years old. Despite having a routine mammogram that came back clear, she later noticed puckering on her left breast.

At first, she thought nothing of it. Six months later, during a GP visit for a cold, she mentioned her breast almost as an afterthought. Further tests—including an ultrasound and MRI—confirmed two large tumours (2.5cm and 5cm). Because of dense breast tissue, the lumps never showed up on mammograms.

Claire underwent a mastectomy, months of chemotherapy, radiotherapy, and now continues long-term hormone therapy.

? Dense breast tissue means mammograms don’t always detect breast cancer. Trust your instincts—if something doesn’t feel right, see your GP.

Finding Comfort During Chemotherapy

During chemotherapy, Claire’s joints were incredibly painful—especially her legs and feet. She found relief in Slappa's Thongs, which cushioned and supported her aching feet.

“First thing in the morning when my feet hurt most, I’d slip on my Slappas Thongs and feel instant relief. My feet didn’t even touch the floor—bliss. Plus, I loved the pretty colours too!”

What Claire Wants You to Know

“Being open about my diagnosis encourages others to speak with their GP. Early detection really does save lives. If you could see my scar, you’d know not to waste time—get your breasts checked.”

Claire also shares how emotional it was telling her young boys, but how important honesty was in helping them cope. While her support network was strong—family, friends, colleagues, and especially her husband—she still felt moments of deep loneliness through treatment. Joining a cancer exercise class and speaking with others going through the same emotions made a huge difference.

Sarah’s Breast Cancer Story: Self-Examination Found What Mammograms Missed

Sarah was diagnosed in November 2023. With a strong family history—her mum also had breast cancer—she had regular mammograms and checks for years.

But it wasn’t a mammogram that found her cancer. It was her own self-examination.

She didn’t feel a lump. Instead, she noticed a dent in her breast that didn’t feel right. Tests confirmed it was breast cancer.

Sarah’s Experience

  • “It’s a journey filled with challenges, fear, and hope.”

  • Small luxuries like cozy blankets, favourite teas, and her easy slip-on Slappas brought moments of joy during treatment.

  • “The hardest part has been the emotional rollercoaster—grappling with fear, uncertainty, and the changes to one’s identity.”

The Importance of Support

“A strong support network is essential. It provides emotional strength, practical help, and a sense of community that makes the journey feel less isolating.”

Sarah’s story is a reminder that self-examination can save lives. Don’t wait—get to know your body and talk to your GP if something feels unusual.

Why Raising Awareness Matters

  • Early detection saves lives. Mammograms are important but not fool proof—self-exams are just as vital.

  • Sharing stories breaks stigma. Claire and Sarah’s honesty gives others confidence to seek medical help.

  • Support networks matter. Whether family, friends, or community, no one should face breast cancer alone.

How You Can Help During Breast Cancer Awareness Month

  • Spread the Word – Share this blog, start conversations, and encourage loved ones to check their breasts.

  • Donate to Research – Support the National Breast Cancer Foundation: nbcf.org.au/donate

  • Volunteer – Get involved with NBCF: nbcf.org.au/volunteer

  • Buy Slappas – Raise awareness and funds by purchasing from the NBCF Collection 2025. Every pair helps support our fundraising efforts.

? Together, we can stop deaths from breast cancer.

Pink Thongs On!
The Slappas Team

Walking Beside Her: A Husband’s Story of Strength and Support

Thursday 9th Oct

At Slappas, we know that support takes many forms. For some, it’s comfortable footwear that carries them through recovery; for others, it’s the quiet strength of loved ones. During Breast Cancer Awareness Month, we wanted to share a husband’s perspective—because the journey impacts the whole family, not just the person diagnosed.

We spoke with Phil, whose wife Claire is a breast cancer survivor. His words are a heartfelt reminder of how love, honesty, and family can carry you through even the hardest times.


What has been the toughest part for you in supporting your wife through her breast cancer journey?

“The toughest part was keeping a consistent and positive attitude for our boys, who were still young. I wanted Claire to focus fully on her treatment and recovery, so I made sure I carried the load at home and stayed strong, even when it was difficult.”


Were there any moments that gave you both strength or made you laugh during this time?

“Claire’s positivity gave us all strength. The boys kept the fun alive at home, even during the toughest moments. One memory that still makes us laugh is when they helped shave Claire’s head and then went looking for wigs for her—it turned a heavy moment into something full of love and humour.”


What advice would you give to other husbands going through a similar experience?

“My advice is: be there for everything. Go to treatments, ask questions, and keep the kids informed rather than shielding them. Don’t be afraid to take on the family responsibilities—it gives your wife the time she needs to rest and recover.”


How did you keep going, what personally helped you cope, and what support would have been beneficial?

“Routine was key. Staying busy with work and family gave me structure and purpose. The support of family and friends made life easier too—don’t be afraid to ask for help. You don’t have to carry it all on your own.”

Phil’s story is one of resilience and love—reminding us that the fight against breast cancer isn’t faced alone. Behind every survivor is a network of supporters: partners, children, friends, and community.

That’s why at Slappas, we’re proud to support the National Breast Cancer Foundation with every pair of Pink, Pink Crystal, White, White Crystal and the New Limited Edition White with Pink Crystal Slappas sold we will donate $5 per pair to NBCF. Together, we can make the path to recovery just a little lighter.

How can you help?

Spread The Word - Help us spread the word about Breast Cancer - share this article, send it to your friends, tell people about it, update your social media.

Donate Directly - To Slappas Go Pink fundraising page or if you would like to donate directly NBCF have a donation page on their website. Just visit https://nbcf.org.au/donate/

Volunteer - Volunteers assist NBCF's business units, events team & promote awareness to the public if you’d like to volunteer visit https://nbcf.org.au/volunteer/

Buy A Pair of Slappa’s! - Spread awareness and help us raise money by buying a pair of Pink, Pink Crystal Slappas, White, White Crystal or the New Limited Edition White with Pink Crystals

Pink Thongs On!

The Slappa's Team

Every donation, big or small, will get me closer to reaching my goal. Together, we can stop deaths from breast cancer.

Breast cancer is a bitch, but the right support makes it a little easier. 

Thursday 9th Oct

The Emotional Toll of Breast Cancer

Receiving a breast cancer diagnosis is earth-shattering. It brings fear, uncertainty, and pain. The treatments, whether surgery, chemotherapy, or radiation, are gruelling and come with a host of side effects that leave individuals feeling drained, both physically and emotionally. Beyond the physical discomfort, the emotional rollercoaster is relentless. Women often feel like their femininity is being stripped away, leading to issues with body image, self-confidence, and relationships.

However, during this challenging time, a support system becomes crucial. Whether it's family, friends, or a network of survivors, having people to lean on can be the difference between despair and hope. Encouraging words, a listening ear, or just being there makes the process a little less isolating. It's in these moments that small comforts can go a long way.

How Slappa's Thongs Can Help

Among the difficulties faced by women undergoing treatment is the struggle to maintain a sense of normalcy. Everyday tasks like dressing can become more challenging, with comfort taking priority over fashion. This is where Slappa's Thongs come in.

Slappa's Thongs are designed with both comfort and style in mind, making them an ideal option for women going through breast cancer treatment. Soft, breathable materials ensure that women can move with ease, free from the irritation that standard undergarments might cause. Additionally, Slappa's Thongs are created to provide a confidence boost by offering stylish designs without compromising on comfort. When every day feels like a battle, the small act of feeling good in what you wear can make a world of difference.

For women undergoing treatment, the right clothing can help reduce discomfort, but more importantly, it offers a sense of control and normalcy in a world that feels chaotic. Slappa’s Thongs, with their thoughtful design, ensure that women feel both supported and stylish.

Building a Network of Support

While products like Slappa’s Thongs can help physically, emotional support is just as vital. Breast cancer communities, whether in-person or online, offer women a place to share their stories, struggles, and triumphs. Being able to connect with others who understand the journey first hand can help reduce feelings of isolation.

From the practical help of a meal delivered to the house, to words of encouragement during chemotherapy sessions, this support acts as a lifeline. Combining that with small, personal touches like a comfortable and stylish pair of thongs can help create moments of normalcy and positivity. Sometimes, it’s these small victories that can help someone keep going, one day at a time.

Breast cancer is tough, no question about it. It disrupts lives and brings pain, but with the right support, it doesn’t have to be faced alone. In the fight against breast cancer, every bit of support counts.

Why Slappas are a “Proud Community Supporter of the National Breast Cancer Foundation Breast Cancer Awareness Month."

This October $5 from every pair of Pink, Pale Pink, Orchid, and Pink Crystal Slappa's will be donated to the NBCF. The money raised goes directly to help them achieve their goal of Zero Deaths by 2030.

How Can You Help?

Spread The Word - Help us spread the word about Breast Cancer - share this article, send it to your friends, tell people about it, update your social media.

Donate Directly - donate directly NBCF have a donation page on their website. 

Just visit https://nbcf.org.au/donate/

Volunteer - Volunteers assist NBCF's business units, events team & promote awareness to the public if you’d like to volunteer visit https://nbcf.org.au/volunteer/

Buy A Pair of Slappa’s! - Spread awareness and help us raise money by buying a pair of Pink, Pale Pink, Orchid, or Pink Crystal Slappa’s

www.slappasthongs.com.au/product-category/pink-arch-support-thongs

Every donation, big or small, will get me closer to reaching my goal. Together, we can stop deaths from breast cancer.

#nbcfaus #zerodeaths #nbcfawarenessmonth #painrelief #painreliefforcancer #survivor #archsupportshoes #slappas #slappasthongs #breastcancerawareness #breastcancer #fundraising #research #gopink #pinkribbon #comfy #buypink #buypinkslappas 

The breast cancer journeys of my two friends. How buying Slappas can help!

Thursday 9th Oct

National Breast Cancer Awareness Month (BCAM) takes place every October. The aim of the BCAM is to shine a light on the devastating impact breast cancer has on thousands of Australians each year.

  • Every year over 21,000 people in Australia (including g around 200 men) will be diagnosed with breast cancer.
  • Every day 58 people in Australia will be diagnosed with breast cancer.
  • Every year over 3,300 people in Australia (including 33 men) will die from breast cancer.
  • In the past three years 4 of my friends have been diagnosed with breast cancer

We ask my two amazing, brave friends Claire and Sarah featured in the stunning photograph at the top to share their experience with breast cancer.

Claire was diagnosed with breast cancer in October 2017 her boys were 9 and 12 years old.

Mammograms don’t always detect Breast Cancer.

A few months after a routine mammogram I noticed ‘puckering’ on my left breast, thought nothing of it, due to recent mammogram.

Six months later saw GP about a cold and mentioned my breast as an afterthought. An ultrasound and MRI confirmed two large lumps (2.5cm and 5cm in diameter). Due to dense breast tissue, the lumps didn’t show on mammograms.

It was the start of many tests, a mastectomy, months of chemotherapy, radiotherapy and taking a hormone therapy drug long term.

What are some of the little luxuries that have helped you through the experience?

During chemotherapy my joints were very painful especially my legs and feet. I started wearing Slappa’s Thongs, the relief was felt straight away, cushioning and supporting my aching feet, so comfortable. First thing in the morning was when my feet ached the most when I got out of bed, I would slip on my Slappa’s Thongs, my feet wouldn’t even touch the floor....bliss, pretty colours too!

Why is it important to raise more awareness on the topic?

Being open, sharing my experience and diagnosis hopefully encourages others, and gives them the confidence to speak with their GP if something does not feel right.

Early detection really does save lives.

If you could see my scar that will be a motivator to not waste time and get your breasts checked!

What’s been the hardest part of your experience?

It was quite emotional telling our young boys (9 and 12yrs old) it was important to us to be open, explain what was happening and answer their questions while giving them support through my physical changes.

Oh and of course chemo, that sucked big time!

How important had your support network been?

Family, friends and work colleagues were very supportive, and I felt very fortunate. My husband was with me all the way through, he was our rock.

Even when surrounded by support, you can still have times of internal loneliness while you go through the different stages of treatment.

I joined an exercise class for cancer treatment patients and found speaking with others in a relaxed environment who were dealing with similar emotions and situations really helped.

Sarah was diagnosed with breast cancer November 2023

Self-examination can be a lifesaver.

Sarah had regular checks and mammograms for many years as her mum had breast cancer and there was a high chance she could inherit the gene. Her self-examination found a dent in her breast not a lump which seemed unusual and didn’t feel right. It was breast cancer.

How would you describe your experience with breast Cancer?

It's a journey filled with challenges, fear, and hope.

What are some of the little luxuries that have helped you through the experience?

Little luxuries like cozy blankets, favourite teas and having easy slip-on Slappas, have been vital. These simple comforts can bring moments of joy amid the struggle.

Why is it important to raise more awareness on the topic?

Raising awareness is crucial for early detection, better treatment options, and supporting those affected. It helps break the stigma and encourages conversations about health.

What’s been the hardest part of your experience?

The hardest part has often been the emotional rollercoaster—grappling with fear, uncertainty, and the potential changes to one’s identity.

How important had your support network been?

A strong support network is essential; it provides emotional strength, practical help, and a sense of community that makes the journey feel less isolating.

How can you help?

Spread The Word - Help us spread the word about Breast Cancer - share this article, send it to your friends, tell people about it, update your social media.

Donate Directly - To Slappas Go Pink fundraising page or if you would like to donate directly NBCF have a donation page on their website. Just visit https://nbcf.org.au/donate/

Volunteer - Volunteers assist NBCF's business units, events team & promote awareness to the public if you’d like to volunteer visit https://nbcf.org.au/volunteer/

Buy A Pair of Slappa’s! - Spread awareness and help us raise money by buying a pair of Pink, Pale Pink, Orchid, or Pink Crystal Slappa’s

Pink Thongs On!

The Slappa's Team

Every donation, big or small, will get me closer to reaching my goal. Together, we can stop deaths from breast cancer.